The telecom industry is experiencing radical changes not only in the expectations of business customers, in their business environment as well. To meet customer demands, face competition, maintain QoS, and offer new services, telecom companies must heavily invest in network transformation for leaner operations. Telecom equipment vendors face immense pressure to provide next generation technology such as Wimax / LTE, converged networks, upgraded infrastructure and end-to-end managed services.
Cira IT is helping Telecom partners in seamlessly shifting from product-centric to consumer-centric business model by analyzing the customer needs and adapting the business process to meet the demand. Our Business Intelligence (BI) integrates the traditional Client relationship management (CRM) solutions, that enables the companies to make informed decisions through processed and mined data made available across the enterprise network.
As with managing product and service complexity, strong interaction between IT and the commercial area will help manage demand and IT complexity. This is especially apparent in the multitude of failed CRM or converged customer database implementations in the market. Many of these projects failed to meet time, quality, and budget targets due to unmanageable complexity. This has been especially true for converged operators, where mobile and fixed-line businesses with disparate customer databases and data structures present even more complexity.
The degree of utilization of available IT capacities can leave a significant impact on IT costs. It should be obvious that operating at low levels of utilization imposes costs for unused capacity. However, what is often overlooked is that operating close to, or even above maximum capacity may adversely affect costs, too. This is especially true for development projects in which constant pressure and stress lead to lower quality and increased maintenance costs. Systems running at full load are more prone to failure, too, and keeping them up and running typically requires additional effort. Thus, effectively managing available resources and achieving the right level of utilization are key tasks. A best practice is to have an internal core team cover the base load, and to support this team externally when workloads peak. When that happens, the internal team shifts from a production to a management role, using their specific knowledge to supervise the external support team and to ensure that all knowledge stays within the organization.
